CIGA Design Cushion Watches

A cushion case doesn't round off at the corners the way most watches do, and it doesn't square off into hard edges either. It sits somewhere in between: a soft rectangle that reads more architectural on the wrist than a round case ever could. Buy CIGA Design cushion watches online at Hour Studio and you're picking the case shape the brand's Eye Of Horus line is built around, one of the more distinctive silhouettes in a catalogue that doesn't do many conventional shapes to begin with.

Hour Studio, the online storefront of Ethos, carries the CIGA Design Eye Of Horus in a cushion-shaped ceramic case, priced from roughly ₹19,295, sold with CIGA Design's official 2-year manufacturer warranty on every order. If you've been comparing CIGA Design watch prices online and want to buy a CIGA Design cushion watch in India with a case shape you won't see on every second wrist, this is where to start.

CIGA Design was founded in 2016 in Shenzhen by industrial designer Zhang Jianmin, and the brand treats a watch case as a design problem to be solved deliberately rather than a default to fall back on. A cushion shape gives CIGA Design's skeleton dials more surface area to work with than a round case at the same lug-to-lug length, which matters when the entire point of the watch is showing off the movement underneath.

That design-first approach has earned real recognition outside China. In 2021, CIGA Design's Blue Planet became the first Chinese watch to win a prize at the Grand Prix d'Horlogerie de Genève, taking the Challenge Watch Prize, and the brand has picked up 17 international design awards since founding. The cushion-cased Eye Of Horus pulls from the same design philosophy that produced that win: an unconventional case shape built specifically to frame an exposed mechanical movement, not a repurposed round case with the corners shaved off.

The CIGA Design Eye Of Horus runs a 47.3mm cushion case in ceramic, a material choice that sets it apart from the steel and titanium builds elsewhere in CIGA Design's range. Ceramic is significantly more scratch-resistant than steel, doesn't tarnish or discolour with wear, and stays cooler and lighter against the skin over a full day. It's also more brittle than steel if dropped on a hard surface, a genuine trade-off worth knowing rather than a footnote.

The dial is a full skeleton layout with an exposed open balance wheel, and the case back is see-through as well, so the movement is visible from both sides. Crystal here is mineral rather than sapphire, a difference worth checking if scratch resistance on the crystal specifically matters to you, since it's a step down from the sapphire crystal used on several of CIGA Design's other lines. The strap is silicone, chosen for comfort against a case this size and for holding up to daily wear without the conditioning a leather strap needs.

The Eye Of Horus runs on CIGA Design's own in-house CD-01 automatic caliber, not a movement sourced from an outside supplier. That's worth flagging specifically, because not every CIGA Design collection uses an in-house caliber. Several of the brand's more accessible lines run on Seagull movements instead, bought in from one of China's established third-party movement makers. The cushion-cased Eye Of Horus sits in the part of CIGA Design's range built around the brand's own engineering.

The CD-01's open balance wheel sits at the centre of the design, exposed rather than tucked behind the dial plate, so the part of the watch that regulates its timekeeping accuracy is also the part you're looking at. Self-winding off wrist motion means no daily winding required, though like any automatic movement it'll need a shake or a few turns by hand if it's been sitting still for a couple of days.

CIGA Design watches price across a wide spread overall, and the cushion-cased Eye Of Horus currently runs from around ₹19,295 to ₹20,430 across the three colourways available, each discounted 10-15% from a listed price around ₹22,700. That places the cushion-cased Eye Of Horus in the middle of CIGA Design's overall range: above the brand's entry Series C Skeleton pieces, which start closer to ₹14,000, and below the more elaborate Series M Magician references, which run past ₹50,000.

The ceramic case construction and in-house CD-01 movement both factor into where the Eye Of Horus sits in that spread, since both cost more to produce than a steel case running a third-party caliber. Filtering by price and strap colour on the collection page shows what's currently available at each level.

A design-forward brand with a relatively young retail footprint in India, especially one with distinctive case shapes that are easy to spot and easy to counterfeit convincingly at a glance, is exactly the kind of product where buying from an authorised source actually matters. Every CIGA Design watch sold on Hour Studio comes through Ethos's authorised retail partnership with the brand, backed by CIGA Design's official 2-year manufacturer warranty.

Ethos runs its own after-sales network across more than 20 Indian cities, and Hour Studio is its online storefront rather than a separate reseller, so the same organisation that sells the watch also services it afterward. Orders ship free, with a 2-day easy returns and exchange window and secure checkout, including EMI offers from major banks. None of this is unique to the cushion-cased pieces specifically; it's the baseline Hour Studio applies across CIGA Design watches in India and every other brand it carries.

Start with wrist size before anything else. A 47.3mm cushion case wears larger than its stated width suggests, since the lugs extend the visual footprint further than a round case of the same diameter would. This isn't a watch built to disappear under a cuff, and it's worth trying the size against your own wrist, or at least checking detailed measurements, before ordering.

From there, the three Eye Of Horus colourways currently available differ mainly in dial and strap accent rather than case construction, so the decision mostly comes down to which reads better against how you actually dress day to day. And because ceramic is the case material here rather than steel or titanium, avoid situations where the watch might take a hard knock against a solid surface. It handles scratches and everyday wear better than steel does, but it doesn't flex the way metal does if it's genuinely dropped.

Are the CIGA Design watches sold on Hour Studio genuine?

Yes. Hour Studio sells authentic CIGA Design watches through Ethos's authorised retail channel, and every order includes CIGA Design's official 2-year manufacturer warranty.

What is the CIGA Design cushion watch price in India?

The Eye Of Horus, CIGA Design's cushion-cased model, currently runs from around ₹19,295 to ₹20,430 depending on colourway, each discounted from a listed price around ₹22,700.

What material is the CIGA Design cushion watch case made from?

Ceramic. It resists scratches better than steel, won't discolour with wear, and stays lighter on the wrist, though it's more brittle than steel if it takes a hard impact.

Does the CIGA Design cushion watch use an in-house movement?

Yes. The Eye Of Horus runs on CIGA Design's own CD-01 automatic caliber, not a third-party movement, with an exposed open balance wheel visible through the skeleton dial.

Is the CIGA Design cushion watch waterproof for swimming?

No. Water resistance sits around 30 metres, which covers rain and hand-washing but isn't rated for swimming or diving.

How big is the CIGA Design cushion watch case?

The Eye Of Horus runs a 47.3mm cushion case, which wears larger than its stated width because the lugs extend the case's visual footprint beyond a round watch of the same diameter.

CIGA Design's cushion case isn't a shape you'll find on most brands, and the Eye Of Horus builds an in-house movement and a ceramic case around it rather than treating the shape as a cosmetic detail. Browse the CIGA Design cushion watches online collection, check the case size against your wrist, and buy your CIGA Design cushion watch online in India with Hour Studio's official warranty, free shipping and easy returns backing every order.